1 Acceptance of Terms

These Terms of Service ("Terms") form a legally binding agreement between you ("User", "you") and Digital Logistic UK ("Company", "we", "us", "our"), the operator of the FishBook mobile application and associated website at fishbook.digitallogistic.co.uk ("the Service").

By creating an account, downloading the app, or accessing any part of the Service, you confirm that you have read, understood, and agree to be bound by these Terms and our Privacy Policy, which is incorporated herein by reference.

2 Who May Use FishBook

2.1 Minimum Age

You must be at least 13 years old to use FishBook. Users aged 13–17 may use the Service with verifiable parental or guardian consent. By using FishBook, you represent that you meet this age requirement.

2.2 Age Restrictions for Specific Features

• Marketplace and Auctions: Must be 18 or over, or the applicable age of majority in your jurisdiction, to buy or sell
• Advertising Platform: Must be 18 or over to create and manage ad campaigns
• Payments: Must be 18 or over to make any financial transaction

2.3 Eligibility

You may not use FishBook if: (a) you have previously been suspended or permanently banned; (b) you are prohibited from receiving services under the laws of your country; or (c) you represent a sanctioned entity or individual on any applicable government list.

3 Accounts & Registration

3.1 Account Creation

To access most features, you must register for a FishBook account by providing an accurate email address (or Google account), a unique username, and a secure password. You may also register or sign in using your Google account, in which case Google will share your name, email, and profile picture with us.

3.2 Account Security

You are solely responsible for maintaining the confidentiality of your password and for all activities that occur under your account. You must:

• Use a strong, unique password
• Enable two-factor authentication if available
• Notify us immediately at security@fishbook.app if you suspect unauthorised access
• Never share your account credentials with anyone else

We are not liable for any loss or damage arising from your failure to comply with these security obligations.

3.3 One Account Per Person

Each individual may maintain only one personal account. Creating multiple accounts to circumvent a ban, evade moderation, or manipulate platform features (votes, likes, rankings) is strictly prohibited.

3.4 Username Policy

Usernames must not: impersonate another person or entity; contain offensive, discriminatory, or harmful language; infringe any third party's trademark or intellectual property rights.

3.5 Account Transfer

You may not sell, transfer, or assign your FishBook account to any third party without our prior written consent.

4 User-Generated Content

4.1 Your Content, Your Responsibility

4.2 Ownership

You retain full ownership of content you create. By posting it on FishBook, you grant us the licence described in our Privacy Policy (Section 7.1) — a non-exclusive, royalty-free, worldwide licence to host, display, and distribute it solely for the purpose of operating the Service.

4.3 Content Standards

All User Content must comply with the following standards. Content must NOT:

• Violate any applicable law or regulation in England and Wales or your local jurisdiction
• Infringe the copyright, trademark, patent, trade secret, or other intellectual property rights of any person
• Contain nudity, sexually explicit material, or pornography
• Depict or glorify animal cruelty, illegal fishing practices, or the killing of protected species
• Constitute harassment, bullying, stalking, or threats directed at any individual
• Incite hatred on the basis of race, ethnicity, religion, gender, sexual orientation, disability, or nationality
• Contain disinformation, deliberately false catch records, or content intended to deceive other users
• Promote or facilitate illegal activities including poaching, unlicensed trading, or the sale of prohibited substances
• Include spam, unsolicited advertising, chain messages, or pyramid schemes
• Contain malware, viruses, or any code designed to disrupt or harm the Service or other users' devices
• Include personally identifiable information of third parties without their consent (doxxing)

4.4 Content Moderation

We reserve the right to remove, hide, or restrict any User Content that we determine, in our sole discretion, violates these Terms or applicable law, or that we deem harmful to the FishBook community. We may act without prior notice. Where legally required, we will notify the relevant authorities.

4.5 Reporting

Users can report content or accounts they believe violate these Terms using the in-app reporting feature. We investigate all reports and take appropriate action, which may include content removal, temporary suspension, or permanent ban.

4.6 Uploaded Images — Specific Obligations

• Copyright: Only upload images you have taken yourself or have a valid licence to use. Do not upload photographs from the internet, stock libraries, or taken by professional photographers without a proper licence.
• Privacy of others: Do not upload photographs of identifiable individuals without their consent. This includes fishing companions, bystanders, and minors.
• Authenticity: Do not upload digitally manipulated images designed to misrepresent the size, species, or condition of a catch for the purpose of deceiving other users or falsifying records.
• Watermarks and branding: Do not remove or obscure watermarks from others' images.

5 Prohibited Conduct

In addition to the content standards above, the following conduct is strictly prohibited:

• Attempting to hack, reverse-engineer, decompile, or tamper with any part of the FishBook application or infrastructure
• Scraping, crawling, or using automated tools to extract data from FishBook without our written permission
• Using FishBook to conduct phishing attacks or social engineering against other users
• Artificially inflating engagement metrics (buying likes, followers, or comments)
• Manipulating auction bids using secondary accounts ("shill bidding")
• Interfering with, disrupting, or placing an unreasonable load on FishBook's servers or networks
• Circumventing any security feature, access controls, or rate limits
• Using the advertising platform to run misleading, deceptive, or illegal advertisements
• Impersonating FishBook, Digital Logistic UK staff, or other users
• Using FishBook for any commercial purpose not explicitly permitted by these Terms

6 Intellectual Property

6.1 Our Intellectual Property

The FishBook name, logo, brand, app design, UI elements, source code, algorithms, and all other components of the Service are owned by or licensed to Digital Logistic UK and are protected by copyright, trademark, and other intellectual property laws. You may not copy, reproduce, distribute, or create derivative works of any FishBook-owned material without our prior written consent.

6.2 Feedback

If you submit ideas, suggestions, or feedback about FishBook, you grant us a perpetual, irrevocable, royalty-free licence to use, implement, and develop those ideas without any obligation to compensate you.

6.3 Trade Marks

"FishBook" and the FishBook fish-hook logo are trade marks of Digital Logistic UK. You may not use them without written permission, except to truthfully identify our products in editorial or review contexts.

6.4 Open Source

Certain components of the FishBook app may be built on open-source libraries. Those components are subject to their respective open-source licences, which are available on request.

7 Marketplace & Auctions

7.1 FishBook as a Platform

FishBook provides a marketplace and auction platform where users may list and purchase fishing equipment and related items. FishBook is a platform provider, not a party to transactions between buyers and sellers. We do not hold inventory, guarantee product quality, or handle payments for marketplace transactions directly.

7.2 Seller Obligations

• Listings must accurately describe the item, including its condition, any defects, and all relevant specifications
• All listing photographs must be genuine images of the actual item being sold
• Sellers must only list items they legally own or have the right to sell
• Prohibited items include: live animals or fish, endangered species or parts thereof, illegal fishing equipment (e.g. electrofishing devices in jurisdictions where prohibited), counterfeit goods, stolen property, and any item whose sale is restricted by applicable law
• Sellers are responsible for complying with all applicable consumer protection, distance selling, and tax laws in their jurisdiction

7.3 Buyer Obligations

• Buyers must complete transactions in good faith
• Winning an auction bid creates a binding obligation to pay
• Disputes between buyers and sellers must first be attempted to be resolved directly between the parties

7.4 Auctions

• All bids are final and binding upon submission
• Shill bidding (bidding on your own items via alternate accounts) is prohibited and may result in permanent ban
• FishBook reserves the right to cancel auctions found to violate these Terms
• Reserve prices, if set, are binding — items will not sell below the reserve

7.5 No Liability for Transactions

To the fullest extent permitted by law, Digital Logistic UK is not liable for any loss, damage, or dispute arising from marketplace or auction transactions between users. You use the marketplace and auction features at your own risk.

7.6 Fraud Reporting

If you believe you have been defrauded in a marketplace or auction transaction, report it immediately via trust@fishbook.app. We will investigate and cooperate with law enforcement where appropriate.

8 Advertising Services

8.1 Self-Serve Ad Platform

FishBook offers a self-serve advertising platform allowing users to promote their posts, listings, and auctions within the app. By using the ad platform, you agree to these additional terms.

8.2 Ad Content Standards

All advertisements must comply with the content standards in Section 4.3. Additionally, ads must NOT:

• Make false or misleading claims about products or services
• Advertise products or services that are illegal in England and Wales or the targeted users' jurisdictions
• Target users under the age of 18 with age-restricted products
• Violate the UK Advertising Standards Authority (ASA) CAP Code or equivalent applicable regulations
• Promote gambling services without appropriate licences and age-gating
• Promote financial products without appropriate FCA authorisation or equivalent

8.3 Ad Bidding System

The FishBook ad platform operates on a real-time auction model:

• CPC (Cost Per Click): You set a maximum price you are willing to pay per click on your ad
• CPM (Cost Per 1,000 Impressions): You set a maximum price per 1,000 times your ad is displayed
• Daily Budget: You set a maximum amount to spend per day — spending will not exceed this limit
• Ads with higher bids receive higher priority placement, but quality and relevance factors also apply
• Actual charges may be less than your maximum bid based on competition

8.4 Geographic Targeting

You may target your ad to users within a geographic area defined by a centre point and radius. This is done server-side — you do not receive any individual user location data. The minimum targeting radius is 5 km.

8.5 Ad Performance Data

We provide you with aggregated performance statistics for your campaigns (total impressions, total clicks, total spend). These statistics are provided in good faith and may have minor discrepancies due to ad fraud filtering and data processing latency. Performance data does not constitute a guarantee of outcomes.

8.6 Ad Rejection

We reserve the right to reject, pause, or remove any ad at any time, for any reason, including but not limited to: violation of content standards, complaints from users, legal requirements, or at our sole discretion. Rejected ads will not be charged.

8.7 Ad Account Suspension

If your ad account balance falls to or below the credit limit (–£5.00), your ads will be automatically paused until you add sufficient balance to bring your account above zero. We are not responsible for any loss of business opportunity arising from ad pausing.

9 Payment Terms

9.1 Ad Balance Top-Ups

To run advertisements on FishBook, you must maintain a positive ad account balance. Balances are topped up by purchasing credit via our Stripe-powered payment page. All payments are processed in GBP (British Pounds Sterling). Displayed local currency amounts (e.g. TRY, EUR, USD) are indicative, based on daily exchange rates, and the actual GBP amount charged will depend on your bank's exchange rate.

9.2 Minimum Top-Up

The minimum top-up amount is £5.00 GBP. If your balance is negative, you must top up enough to bring your balance to at least £0.01 positive (i.e. you must cover the deficit plus the minimum).

9.3 Starter Credit

New advertising accounts receive a promotional credit allowance permitting a balance of up to –£5.00. This allows new advertisers to test the platform before committing funds. This is not a loan and does not incur interest. Misuse of the starter credit (e.g. creating multiple accounts to repeatedly claim it) will result in account suspension and may result in debt recovery action.

9.4 No Refunds

All ad balance purchases are non-refundable once the payment has been processed, except where required by applicable consumer protection law. Unused balance may be refunded at our discretion upon permanent account closure — contact billing@fishbook.app.

9.5 Taxes

All prices shown are exclusive of VAT and any other applicable taxes. You are responsible for determining and paying any taxes applicable to your purchases and advertising activity in your jurisdiction.

9.6 Failed Payments

If a payment fails, your ad account balance will not be updated and any campaigns relying on that credit will remain paused. We are not liable for any impact on your campaigns resulting from a failed payment.

9.7 Stripe

Payments are processed by Stripe. By making a payment, you also agree to Stripe's Terms of Service. FishBook does not store card numbers or bank details — these are handled entirely by Stripe.

9.8 Currency Conversion

FishBook internally stores all monetary values in GBP pence. Local currency amounts displayed in the app are calculated using exchange rates sourced daily from open.er-api.com. These rates are indicative only. The amount you are charged by Stripe will be in GBP.

10 Live Streaming

10.1 Hosting Live Sessions

Verified users may host live fishing sessions viewable by other FishBook users. By hosting a session, you:

• Confirm that you have the right to broadcast from the location
• Accept sole responsibility for all content you broadcast
• Agree that FishBook may record and store sessions (if recording is enabled) and use recordings for moderation purposes

10.2 Live Content Standards

All content standards in Section 4.3 apply to live sessions. We may terminate a live session immediately and without notice if it violates these standards. Repeated violations will result in permanent loss of live streaming privileges.

10.3 Technology Provider

Live streaming is powered by Agora RTC. By using live streaming, you acknowledge that audio and video streams are processed through Agora's global infrastructure. Agora's use of data is governed by their own terms of service.

10.4 Safety in the Field

FishBook is not responsible for any accidents, injuries, or incidents that occur during live sessions. Always prioritise your safety and the safety of others. Do not broadcast in a way that distracts you from fishing safety responsibilities (e.g. while operating a boat at speed).

11 Groups

11.1 Group Creation

Any registered user may create a FishBook Group. Group creators ("Admins") take on responsibility for moderating the content and conduct within their group in accordance with these Terms.

11.2 Admin Responsibilities

• Admins must enforce FishBook's content standards within their group
• Admins may not use their groups to promote illegal activities, coordinate harassment campaigns, or spread disinformation
• FishBook reserves the right to remove groups, reassign admin roles, or take over moderation of groups that violate these Terms

11.3 Closed Groups

Admins may set groups to "Closed" (members only). However, FishBook moderators retain the ability to review content in any group for compliance purposes.

12 Shop Accounts

12.1 Business Account Verification

Users wishing to operate a shop on FishBook must apply for a business/shop account. Applications are reviewed by FishBook moderators. We reserve the right to refuse or revoke business account status at our discretion.

12.2 Shop Account Obligations

• Shop accounts must represent genuine, legally registered businesses or sole traders
• All products listed must be accurately described, legally available for sale, and dispatched promptly upon purchase
• Shop account holders are responsible for compliance with all applicable trading standards, consumer rights legislation, and tax obligations
• FishBook is not a party to shop transactions and accepts no liability for shop account conduct

13 Privacy

Your use of FishBook is subject to our Privacy Policy, which is incorporated by reference into these Terms. By using FishBook, you consent to the collection and use of your data as described in the Privacy Policy.

14 Third-Party Services

FishBook integrates with third-party services including Supabase, Stripe, Cloudinary, Agora, Firebase, and Google AdMob. Your use of features powered by these services is also subject to their respective terms of service and privacy policies. We are not responsible for the practices of third-party services.

FishBook may contain links to third-party websites. We are not responsible for the content, privacy practices, or availability of those websites.

15 Disclaimers

Without limiting the above, we do not warrant that:

• The Service will meet your requirements or expectations
• The Service will be available at all times without interruption or errors
• Any content on the Service is accurate, complete, reliable, or up to date
• Weather, fishing advice, or location data provided is accurate or suitable for any particular fishing or navigational purpose
• Any defects in the Service will be corrected

Fishing Safety: FishBook provides general weather and environmental data for informational purposes only. This data is not a substitute for proper maritime weather forecasts or professional fishing safety advice. You are solely responsible for your own safety and that of anyone accompanying you.

16 Limitation of Liability

To the maximum extent permitted by applicable law, Digital Logistic UK and its officers, directors, employees, agents, and licensors shall not be liable for:

• Any indirect, incidental, special, consequential, or punitive damages
• Loss of profits, revenue, data, business opportunities, or goodwill
• Damages arising from reliance on weather or location data provided by the app
• Any personal injury or property damage resulting from use of the Service or activity related to content on the Service
• Unauthorised access to or alteration of your account or transmissions
• Conduct of any third party on or through the Service

Where liability cannot be excluded by law (for example, for death or personal injury caused by our negligence, or for fraudulent misrepresentation), our liability is limited to the maximum extent permitted.

In any event, our aggregate liability to you for all claims relating to the Service shall not exceed the greater of: (a) the total amount you paid to us in the 12 months preceding the claim, or (b) £100 GBP.

17 Indemnification

You agree to defend, indemnify, and hold harmless Digital Logistic UK, its affiliates, officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or in any way connected with:

• Your access to or use of the Service
• Your User Content
• Your violation of these Terms
• Your violation of any third party's rights, including intellectual property rights
• Any claim by another user that your content or conduct caused them harm
• Any marketplace or auction transaction you enter into

18 Account Suspension & Termination

18.1 Termination by You

You may delete your account at any time through the app Settings. Upon deletion, we will process your data in accordance with our Privacy Policy. Some data may be retained for legal compliance purposes.

18.2 Suspension by Us

We may suspend or permanently terminate your account, with or without notice, if we reasonably believe you have:

• Violated these Terms or our content standards
• Engaged in fraudulent, abusive, or illegal conduct
• Created a legal or reputational risk for FishBook or other users
• Abused the starter credit system or payment mechanisms

18.3 Effect of Termination

Upon termination: your right to use the Service ceases immediately; your content may be removed; ad campaigns will be paused. Any outstanding ad balance debt becomes immediately due. We are not liable for any consequences resulting from account termination.

18.4 Appeals

You may appeal a suspension or ban by emailing appeals@fishbook.app within 30 days of the action. We will review appeals in good faith but our decision is final.

19 Governing Law & Disputes

19.1 Governing Law

These Terms and any disputes arising out of or related to the Service are governed by and construed in accordance with the laws of England and Wales, without regard to its conflict of law provisions.

19.2 Jurisdiction

You agree to submit to the exclusive jurisdiction of the courts of England and Wales for the resolution of any dispute. If you are a consumer resident in another jurisdiction, you may also have the right to bring proceedings in the courts of that jurisdiction, and applicable local consumer protection laws may apply.

19.3 Informal Resolution

Before initiating any legal proceedings, we encourage you to contact us at legal@fishbook.app to attempt informal resolution. We will endeavour to resolve disputes within 30 days.

19.4 EU Online Dispute Resolution

If you are an EU consumer, you may also use the European Commission's Online Dispute Resolution (ODR) platform at ec.europa.eu/consumers/odr.

20 Changes to Terms

We reserve the right to modify these Terms at any time. When we make material changes, we will:

• Update the "Last updated" date
• Send an in-app notification to all registered users at least 14 days before the changes take effect (30 days for significant changes)
• For changes that materially alter your rights, require fresh acceptance where applicable law demands it

Your continued use of FishBook after the effective date of the revised Terms constitutes your acceptance. If you do not agree to the revised Terms, you must delete your account before the effective date.

21 Contact

• General support: support@fishbook.app
• Legal: legal@fishbook.app
• Billing: billing@fishbook.app
• Trust & Safety: trust@fishbook.app
• Security: security@fishbook.app
• Copyright / DMCA: dmca@fishbook.app
• Account appeals: appeals@fishbook.app

Digital Logistic UK · England and Wales · fishbook.digitallogistic.co.uk